MERCEDES-BENZ REPORTS HIGHEST JANUARY ON RECORD WITH SALES OF 21,726
MONTVALE, N.J. - Mercedes-Benz USA (MBUSA) started the year off strong with a 25.8% increase for January 2012 (21,726 vs. 17,273) making this the highest January in the company's history.
Strong demand in both the Mercedes-Benz passenger vehicles and SUVs fueled sales for the month with the sporty C-Class - the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers - as the volume leader posting sales of 6,525, up 56.4%. The 9th generation
E-Class followed with sales of 4,097 and the versatile M-Class rounded out the top three with sales of 4,002, up 61.1%. Total diesel units sold in 2012 numbered 1,327, a 62.0% increase over the same period last year (819).
Momentum continued through to the high-end where the visionary CLS four-door coupe posted a 290.6 % increase over last January and 92 of the SLS AMG supercar were retailed for the month.
Separately, sales of Sprinter Vans also increased in January with sales of 924 - up 5.6% over last year.
Sales of the smart fortwo totaled 496 vehicles in January, up 38% for the month (compared to the 358 vehicles sold in January 2011); making this the strongest volume month for smart since MBUSA assumed responsibility in July 2011.
Additionally, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 6,945 vehicles in January, a 7.8 % increase over 2011 (6,443).
About Mercedes-Benz USA
Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.
MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans and smart in the US. More information on MBUSA and its products can be found at www.mbusa.com , www.mbsprinterusa.com and www.smartusa.com .
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