Making history, her way
The best or nothing. A notion first embodied by visionary automotive pioneer Bertha Benz. Today, we champion the same driving force to empower women.
Bertha Benz: The First Driver
She forged the road ahead and paved it for us all. Discover the story of Bertha Benz and her historic first drive.
An Unexpected Champion
Along with origin stories, women are also capable of movie-script endings. Nobody thought she could finish the race. So she finished first. Mercedes-Benz racing driver Ewy Rosqvist documents her incredible victory at the 1962 Argentinian Grand Prix.
With a Matchbox car and an incredible backstory, we’ve collaborated with Mattel to remind girls they have no limits. We’ve transformed female racing champion Ewy Rosqvist’s Mercedes-Benz into a toy car that aims to inspire young girls.