CCPA Privacy Policy

Posted: January 1, 2020

Disclosure

The following disclosures are made pursuant to the California Consumer Privacy Act of 2018 (“CCPA”). These disclosures supplement any other privacy notices provided by MBUSA. The below chart reflects the categories of personal information we have collected from California consumers over the past twelve months, the categories of sources from which the information was collected, the business or commercial purpose for which the information was collected, and the categories of third parties with whom we have shared that information.

Categories of Personal Information Collected

Sources of Collection

Business/Commercial Purpose for Collection

Categories of Third Parties Receiving Personal Information

Personal identifiers including your name, alias, signature, address, phone number, email address, driver’s license or other state identification card.

You.

Authorized MBUSA dealers.

To provide you with our products and services.

To communicate with you.

To establish an account with us.

To connect your vehicle with devices and applications.

To provide you with information about products and services that may be of interest to you.

Affiliates.

Authorized MBUSA dealers.

Vehicle services providers.

Marketing services providers.

Financial information including your credit card number, debit card number, or other financial information.

You.

Authorized MBUSA dealers.

To provide you with vehicle financing options.

Retail sales from our online store.

Affiliates.

Payment processors.

 

Insurance information including automotive policy and coverage information.

You.

To provide you with repair-related services.

Authorized MBUSA Dealers.

 

 

Internet and other network activity information including online identifiers such as your IP address or device identifier, browsing history, search history, and information about your  interactions with MBUSA websites, applications, or advertisements.

You.

Devices and platforms you use to access our online services.

To assess aggregate visitor volume and interest.

Improve website performance and functionality.

To prevent, detect, and investigate fraud or other security incidents.

To provide you with information about our products and services that may be of interest to you.

Website analytics providers.

Marketing services providers.

Geolocation data reflecting physical location or movements.

You.

Devices and platforms you use to access our online or connected services.

To provide you with connected vehicle and roadside assistance services.

Authorized MBUSA dealers.

Vehicle services providers.

Purchasing history and tendencies including records of personal property, products, or services purchased, obtained, or considered.

You.

Authorized MBUSA Dealers.

To provide you with information about our products and services that may be of interest to you.

Marketing services providers.

Authorized MBUSA dealers.

Photographs and audio recordings.

You.

 

To provide you with customer service.

Authorized MBUSA dealers.

Vehicle services providers.

Information reflecting your preferences, characteristics, predispositions, behavior, attitude, and any other inferences drawn from your personal information.

You.

Devices and platforms you use to access our online or connected services.

Improve our products and services.

To provide you with information about our products and services that may be of interest to you.

Marketing services providers.

 

 

 

In the past twelve months we have disclosed personal information to third parties for business or commercial purposes. The categories of personal information we have disclosed to third parties for business or commercial purposes are:

  • Personal identifiers
  • Financial information
  • Biometric information
  • Geolocation data
  • Internet or other network activity on our website
  • Purchasing history
  • Inferences drawn from other personal information

 

In the past twelve months we have shared the following categories of personal information with third party authorized Mercedes-Benz dealers and vehicle service providers to inform you about vehicle product and service offerings:

  • Personal identifiers
  • Internet or other network activity
  • Purchasing history
  • Geolocation data

 

We also share information to market our products and services. The personal information we have shared with our marketing partners in the past twelve months are:

  • Name
  • Email address

Right to Opt Out

California residents have the right to opt out of the sale of their personal information.  You can submit an opt out request here or by calling 1-833-808-5050. Our complete Privacy Policy is available at https://www.mbusa.com/en/legal-notices/privacy-statement.

Right to Know

California residents have the right to request that we disclose the categories and specific pieces of personal information we collected, used, disclosed, and sold during the past twelve months, the categories of sources from which their personal information was collected, our business or commercial purposes for collecting or selling their personal information, and the categories of third parties with whom we shared their personal information. You can submit a request here or by calling 1-833-808-5050. In order to respond to your request, we will need to verify your identity and residency. The personal information that we use to verify your identity and residency will not be used for any other purpose.

Right to Delete

California residents have the right to request deletion of the personal information we have collected from them. You can submit a deletion request here or by calling 1-833-808-5050. In order to respond to your request, we will need to verify your identity and residency. The personal information that we use to verify your identity and residency will not be used for any other purpose.

We do not discriminate against California residents who exercise their CCPA privacy rights.

If you have questions about this policy, please contact us at 1-833-808-5050.

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